To celebrate their 100th birthday, as well as the Super Bowl, Frank’s RedHot is encouraging Canadians to join them in a game of spin the bottle.
This Sunday, Frank’s will be live-streaming a game of spin the bottle on Twitter where participants will have the chance to win a grand prize of $36,500—one dollar for every day Frank’s has existed.
Starting at 6:30 p.m., Frank’s will be spinning their bottle throughout the game and offering players the chance to win plenty of prizes including a Too Hot To Handle Candle; a Chicken Wing Bling Ring; an Up in Flames Skateboard; the Hottest Cooler; a Custom Frank’s RedHot Sauce Bottle and more.
Participants can also join in the fun by responding to prompts with the hashtag #FranksSweepstakes, for a chance to randomly win one of the many prizes.
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“No one simply watches the Big Game anymore. They’re checking social media, texting on their phones and monitoring their office pool,” Alia Kemet, creative & digital strategic senior director for Frank’s RedHot, said in a news release.
“That’s why Frank’s RedHot, the official hot sauce of NFL in Canada, created a big and spicy experience to keep people talking, a live game of Spin the Bottle with dares and cool prizes,” she continued.
Cover photo courtesy of Frank’s RedHot’s Instagram