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Big Changes Coming for Huge Canadian Makeup Brand

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Big Changes Coming for Huge Canadian Makeup Brand

If you regularly use a well-known Canadian cosmetics brand, you might be very happy to hear that it’s about to get a little bit easier for you to purchase it.

MAC Cosmetics, a Canadian-born brand, recently announced a new partnership with Sephora Canada.

MAC says that, as of Fall 2018, an assortment of the company’s best-selling products, including seasonal launches and collaborations, will be available online at Sephora.ca.

“Both M∙A∙C and Sephora have built such strong and diverse beauty communities in Canada; bringing the two together is a pivotal moment,” said Philippe Pinatel, senior vice president and global general Mmanager at M·A·C.

“You know it’s going to be a party when two of the biggest beauty giants come together to play.”

For those who were unaware of the Canadian connection, M∙A∙C Cosmetics was founded in Toronto in 1984. Always inclusive, the brand’s founding credo says “ALL AGES. ALL RACES. ALL GENDERS.”

Today, M∙A∙C products are sold in over 100 countries.

“At M∙A∙C we have always celebrated individuality, offering each of our unique customers and artists an unparalleled range of shades and products,” said Taposhi Gandhi, brand manager at M∙A∙C Cosmetics Canada.

“Partnering with SEPHORA will allow us to engage with even more of Canada’s diverse population.”

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