As part of the Canadian Disaster Relief Program, Labatt Breweries across the country have shifted from producing beer to producing hand sanitizer to help prevent the spread of COVID-19.
Labatt is anticipating the production of 50,000 bottles, which will be donated to support Food Banks Canada, frontline workers and partners in the restaurant and bar industry who are playing a critical role in serving take-out meals during this difficult time.
Following the guidelines from the World Health Organization (WHO), select Canadian facilities, including Labatt Breweries facilities in London, Ontario, Edmonton, Alberta, and Montreal, Quebec, Goodridge & Williams in Vancouver, B.C. and Mill Street Beer Hall in Toronto, Ontario, will begin the production of hand sanitizer immediately.
“This is a national crisis like we haven’t seen in our lifetimes and we feel an obligation to do everything we can to help through our Disaster Relief Program,” Charlie Angelakos, Vice President of Legal and Corporate Affairs for Labatt Breweries of Canada, said in a news release.
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“Our goal is to get this much-needed sanitizer into the hands of those who need it most, especially individuals on the front lines serving their communities as we all pull together,” he continued.
Since Labatte created the Disaster Relief Program in 2012, this is the company’s 12th time using it—The program has previously provided a total of 460,000 cans of clean drinking water to residents and on-the-ground responders in need across Canada, including in Fort McMurray during the 2016 wildfires and to communities along the St. John River in New Brunswick in 2018 when the province was faced with the worst flooding in decades.
“It’s times like these when organizations like ours need more support than ever—to assist the devoted food bankers on the ground helping those vulnerable people in our communities. We’re so grateful that Labatt is providing us with much-needed hand sanitizer,” Chris Hatch, CEO of Food Banks Canada, said in a news release.
“It’s great to see a Canadian company step up and do their part in helping the community and I’m sure Labatt’s efforts will have a major impact during this difficult time,” he continued.
Cover photo courtesy of Labatt’s Twitter